Startup Tech Stack

Overview

There are tons of software tools available for small businesses. The following is a list of tools I’ve used that I recommend in terms of simplicity, affordability, and effectiveness.

  • Email and domain management: Google / Squarespace

  • Project management: Asana

  • Standalone time tracking: Everhour

  • Password manager: 1Password

  • Communications: Slack

  • Documentation: Loom videos or Scribe documents

  • Financial accounting: QuickBooks Online

  • Monthly financial reporting: Fathom

  • HR platform (payroll, insurance, benefits, 401k, etc): Rippling

  • Standalone payroll: Gusto

  • Standalone performance management: 15Five

  • Background checks & I9 verification: Checkr

  • General AI assistant: Perplexity

  • Workflow automations: N8N

  • Outbound cold email & lead finder: Instantly

  • Spreadsheets: Google Sheets

  • Database: Row Zero

Get in touch.

Schedule a free 30min call:

  • Talk through your top 2-3 pain points

  • Dig into the underlying drivers

  • Get actionable next steps for addressing the core issues

Getting an objective outsider perspective will help either validate your assumptions, or surface new angles to approach the problem.